Security Health Plan is a small health insurance company based in central Wisconsin. They are literally neighbors with the Wisconsinites they serve. I lead the redesign of their website with the approach of creating a friendly experience that is tailored to Security Health Plan’s specific audiences and makes health insurance as uncomplicated as possible.
Ridge’s Role: Creative Lead
Copywriter: Ben Drake
UX Designer: Caleb Schmitt
Illustrator: Jesse Lindhorst
Developer: Carrie Stuber